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Holiday Home Marketing Archive

How to Name Your Holiday Cottage

Reading Time: 5 minutes Naming your holiday home is an important step in starting a holiday letting business. Your holiday cottage name should catch people’s attention and be easy to remember. This makes marketing your property and creating brand awareness much more simpler. We have created this guide full of hints and tips to help you pick the perfect holiday cottage name and grow your business. …

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How to Become an Airbnb Superhost

How to Become an Airbnb Superhost

Reading Time: 7 minutes Becoming an Airbnb Superhost isn’t just a ‘badge of honour’ — it can be a real game-changer for hosts looking to maximize their bookings, increase their income, and stand out in a competitive marketplace. This is because Superhosts are recognized for their ability to consistently provide outstanding experiences for their guests. But what exactly does it take to reach this …

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How to Attract Popular Types of Holiday Cottage Guests

How to Attract Popular Types of Holiday Cottage Guests

Reading Time: 9 minutes The key to running a lucrative holiday let is to secure as many bookings as possible. Although it’s likely your typical guests will generally have similar requirements, it’s possible that with a little creativity a versatile holiday home can appeal to a range of holidaymakers. This means more bookings and more revenue. Firstly, you need to decide who your ideal …

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Top Tips for Attracting Families to Your Holiday Cottage

Top Tips for Attracting Families to Your Holiday Cottage

Reading Time: 6 minutes UK holidays are particularly popular with families as they allow loved ones to get together and spend quality time with each other. This means taking parents’, grandparents’ and children’s needs into account at every step of the holiday journey. Families will most likely choose a place where everyone can feel at home, relax and have fun – but with a …

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Social Media Marketing Strategies for Holiday Lets

Social Media Marketing Strategies for Holiday Lets

Reading Time: 17 minutes Even though a potential booker may initially discover your property on a holiday let listing site like Vrbo or Airbnb, they are still very likely to carry out further research on your property and what they can do in the area before finally deciding whether to book a stay with you. And what’s the most convenient way for them to …

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How to Take Better Photos of Your Holiday Cottage

How to Take Better Photos of Your Holiday Cottage

Reading Time: 10 minutes They say that “a picture is worth a thousand words”, and nowhere is this truer than when selling holidays. Studies show that you have just 20 seconds for your photos to make an impression before viewers lose interest and move on to a competing holiday let. Holiday cottage photography is one of the most versatile tools to increase bookings – …

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Mistakes Holiday Let Landlords Make (And How to Avoid Them)

Mistakes Holiday Let Landlords Make (And How to Avoid Them)

Reading Time: 15 minutes Many holiday home owners fall into the trap of thinking it’s easy to set up a holiday letting business, secure bookings, and make a good income — but the reality is it’s often not quite so straightforward. While the ‘barrier to entry’ might seem as though it’s lower than other types of business, the world of holiday letting is hugely …

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