Reading Time: 9 minutes Running a holiday rental can mean you are so busy preparing for and looking after your guests, that marketing your business is never at the top of your to-do list. You might also think that ongoing marketing expenses will only mean hurting your bottom line. However, even if you only have a tight budget, there are many things you can …
Reading Time: 4 minutes The more listing sites you use to promote your holiday rental, the more potential guests will see it – which increases your chances of securing bookings. But how do you successfully and efficiently manage all the websites you’re listing your property on? Use a channel manager. In this blog we’ll take a look at what a channel manager is, the …
Reading Time: 6 minutes Creating something that gives your holiday let a competitive advantage over other properties in your area is crucial. If up until now you’ve been relying solely on photographs, it might be time to mix things up in your holiday rental marketing and incorporate some video content on your website and social media channels. Using video as part of your marketing …
Reading Time: 8 minutes During the last few years, current and would-be holiday rental owners have really grasped the big opportunity to capitalise on the demand to stay in a holiday rental or Airbnb. Bringing an increased variety of rentals, higher standards and new niches into the marketplace. With the sheer amount of holiday lets in existence now, the pressure to market yourself well …
Reading Time: 5 minutes It’s safe to say that, in this day and age, it would be a little short-sighted of any holiday cottage owner to not consider social media seriously as part of their marketing mix. For the holiday rental industry in the UK, the adoption of social media by some hosts has proved to be a very useful marketing tool. We spoke …
Reading Time: 7 minutes Marketing your holiday let to potential and existing guests doesn’t necessarily need to be a seasonal exercise. There are plenty of recurring annual events you could potentially weave into your marketing strategy to encourage guests to book your rental throughout the year. It’s all in the timing, and to help get you started, we’ve put together some great ideas which …
Reading Time: 6 minutes Did you know that it costs holiday rental owners five to eight times more to gain a new customer– compared to the cost of retaining an existing one? Repeat bookings can be seriously valuable, and, considering most guests will not return if they feel unappreciated, it can really pay to stay in touch with them; both before and after their …
See how much you could save!
Click here to start your quote